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2017 AMA Integrated Marketing Communications

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FRG SOCIAL MEDIA MESSAGES

FILLABLE POSTERS

WWI Rememberance Web Materials

WWI Remembrance Print Materials

2017 AMA Integrated Marketing Communications USAGE NOTE: Integrated Marketing Communications (IMC) is one of the hottest topics in the industry, yet planning and execution remain a challenge in today’s rapidly changing marketing environment. This program will teach professionals how to create successful IMC plans and will give them a roadmap for effective integration of traditional and newer interactive, social technologies—including corporate blogs, Twitter, Facebook, and mobile devices, etc. This highly engaging workshop is designed to help professionals develop an IMC roadmap using case studies, exercises, breakouts and best practices. You will learn how to create a powerful content strategy which delivers the right message to the right audience in the right place. You will learn to create an integrated marketing communications strategy which will deliver the engaging brand experience needed to drive revenues and create real customer value for your organization. TAKEAWAYS What is the current thinking on integrated marketing communications, and how and why is each element critical to success? How to create an effective, well integrated IMC plan, blending offline and online tools to maximize customer value What is the right mix of traditional and social media, digital, direct response, mobile, etc? How to strategically link and leverage all elements in the communication mix across channels to deliver a clear, compelling and consistent message How to evaluate the contribution of each Marcom element—including advertising, direct marketing, Facebook, Twitter and blogs—in order to maximize communication impact How to orchestrate all of the key consumer touch points where your customer meets your brand How to develop an effective content strategy to ensure delivery of coordinated and synergistic messages across all touch points and channels How to understand and apply the Social Media Buyer Behavior ModelTM to create engaging content to reach, impact and engage customers bombarded by communication noise in a non-linear world

UNITED WE BAND - PRESIDIO OF MONTEREY POSTERS

FT HUNTER LIGGETT UNITED WE BAND POSTERS

MWR Folder Print Setup

IMCOM Slide Template

AUTO SKILLS TEMPLATES

ARTS & CRAFTS TEMPLATES

MWR Credit Card Agreement

MWR Credit Card Application - DELETE

MWR Credit Card Trifold Cover

Big Bang Variety Show

Big Bang Variety Show HOSTED BY: LANDRY

Child Development Center Exercising

Family Child Care Door