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mobile
Digital Garrison App - 15 sec Videos
Digital Garrison App Social Media - 30 second Videos
Digital Garrsion App - Digital Sign Video
Digital Garrison - Fall Events 2
Digital Garrison - Travel 2
Digital Garrison - Library
Digital Garrison - Commissary
Digital Garrison - Fall Events
Digital Garrison - Library
Digital Garrison - Opt In Ads All Sizes
Digital Garrison - Installation News Ads All Sizes
Digital App - Hungry? Ads - All Sizes
Digital App - Mood for Food? Ads All Sizes
Digital App - Fun in the Sun Ad All Sizes
Digital App - Family Fun Ads - All Sizes
Digital App - Summer Family Fun All Sizes
Digital Garrisons - Get Connected Ads
Your Portal to Post Life Ads - All Sizes
DG - Promo Video (Features and Services)
e-Gift Card Sweepstakes Web Ad 1290 x 430
e-Gift Card Sweepstakes Web Ad 240 x 350
e-Gift Card Sweepstakes Web Ad 528 x 528
e-Gift Card Sweepstakes Web Ad 600 x 600
e-Gift Card Sweepstakes Web Ad 725 x 120
e-Gift Card Sweepstakes Web Ad 954 x 300
DG - Your Portal 1500 x 500
DG - Find the Deal 1500 x 500
DG - Find the Fun 1500 x 500
DG - Get Connected 1500 x 500
DG - Find Your Way 1500 x 500
DG - Feeling Hungry 1500 x 500
DG - Just PCS'ed Bnr 1500 x 500
DG - Your Portal - 600 x 600
DG - Find the Deal Bnr - 600 x 600
DG - Find the Fun Bnr 600 x 600
DG - Get Connected Bnr 600 x 600
DG - Find Your Way Bnr - 600 x 600
DG - Feeling Hungry Bnr 600 x 600
DG Just PCS's - 600 x600
DG- Video
DG - Map Banner - 954 x 300
DG - Map Banner - 1290 x 430
DG - Dining Banner - 240 x 350
DG - Dining Banner - 954 x 300
DG - Dining Banner - 1200 x 100
DG - Dining Banner - 1290 x 430
DG - Community All icons Banner - 240 x 350
DG - Community All Icons Banner - 954 x 300
DG - Community All Icons Banners - 1200 x 100
DG - Community - All Icons Banner - 1290 x 430
DG - Deals Banner - 1920 x 1080
DG - PCS Banner - 1920 x 1080
DG - Connect Banner - 1920 x 1080
DG - Find Banner - 1920 x 1080
DG - Hungry Banner - 1920 x 1080
DG - Community Banner - 1920 x 1080
DG Buttons
DG Brand Color Guide
DG Logo
work-on-car
work-on-car
work-on-car
staff with customer
Auto Skills Center
Auto Skills Center
Auto Skills Center
Auto Skills Center
Auto Skills Center
Tire Change
auto shop
auto shop
Car Repair
car repair
Car Repair
Car Repair
Car Repair
Car Inspection
auto-skills
snowmobiles_3614911972_o.jpg
Auto Shop
Auto Shop
2017 AMA Integrated Marketing Communications
Digital Garrison App - 15 sec Videos
Digital Garrison App Social Media - 30 second Videos
Digital Garrsion App - Digital Sign Video
Digital Garrison - Fall Events 2
Digital Garrison - Travel 2
Digital Garrison - Library
Digital Garrison - Commissary
Digital Garrison - Fall Events
Digital Garrison - Library
Digital Garrison - Opt In Ads All Sizes
Digital Garrison - Installation News Ads All Sizes
Digital App - Hungry? Ads - All Sizes
Digital App - Mood for Food? Ads All Sizes
Digital App - Fun in the Sun Ad All Sizes
Digital App - Family Fun Ads - All Sizes
Digital App - Summer Family Fun All Sizes
Digital Garrisons - Get Connected Ads
Digital Garrison App marketing materials for release after May 10, 2021.
Your Portal to Post Life Ads - All Sizes
Digital Garrison App marketing materials for release after May 10, 2021
DG - Promo Video (Features and Services)
e-Gift Card Sweepstakes Web Ad 1290 x 430
e-Gift Card Sweepstakes Web Ad 240 x 350
e-Gift Card Sweepstakes Web Ad 528 x 528
e-Gift Card Sweepstakes Web Ad 600 x 600
e-Gift Card Sweepstakes Web Ad 725 x 120
e-Gift Card Sweepstakes Web Ad 954 x 300
DG - Your Portal 1500 x 500
DG - Find the Deal 1500 x 500
DG - Find the Fun 1500 x 500
DG - Get Connected 1500 x 500
DG - Find Your Way 1500 x 500
DG - Feeling Hungry 1500 x 500
DG - Just PCS'ed Bnr 1500 x 500
DG - Your Portal - 600 x 600
DG - Find the Deal Bnr - 600 x 600
DG - Find the Fun Bnr 600 x 600
DG - Get Connected Bnr 600 x 600
DG - Find Your Way Bnr - 600 x 600
DG - Feeling Hungry Bnr 600 x 600
DG Just PCS's - 600 x600
DG- Video
DG - Map Banner - 954 x 300
DG - Map Banner - 1290 x 430
DG - Dining Banner - 240 x 350
DG - Dining Banner - 954 x 300
DG - Dining Banner - 1200 x 100
DG - Dining Banner - 1290 x 430
DG - Community All icons Banner - 240 x 350
DG - Community All Icons Banner - 954 x 300
DG - Community All Icons Banners - 1200 x 100
DG - Community - All Icons Banner - 1290 x 430
DG - Deals Banner - 1920 x 1080
DG - PCS Banner - 1920 x 1080
DG - Connect Banner - 1920 x 1080
DG - Find Banner - 1920 x 1080
DG - Hungry Banner - 1920 x 1080
DG - Community Banner - 1920 x 1080
DG Buttons
DG Brand Color Guide
DG Logo
work-on-car
work-on-car
work-on-car
staff with customer
Auto Skills Center
Auto Skills Center
Auto Skills Center
Auto Skills Center
Auto Skills Center
Tire Change
auto shop
auto shop
Car Repair
car repair
Car Repair
Car Repair
Car Repair
Car Inspection
auto-skills
snowmobiles_3614911972_o.jpg
Auto Shop
Auto Shop
2017 AMA Integrated Marketing Communications
USAGE NOTE: Integrated Marketing Communications (IMC) is one of the hottest topics in the industry, yet planning and execution remain a challenge in today’s rapidly changing marketing environment. This program will teach professionals how to create successful IMC plans and will give them a roadmap for effective integration of traditional and newer interactive, social technologies—including corporate blogs, Twitter, Facebook, and mobile devices, etc. This highly engaging workshop is designed to help professionals develop an IMC roadmap using case studies, exercises, breakouts and best practices. You will learn how to create a powerful content strategy which delivers the right message to the right audience in the right place. You will learn to create an integrated marketing communications strategy which will deliver the engaging brand experience needed to drive revenues and create real customer value for your organization. TAKEAWAYS What is the current thinking on integrated marketing communications, and how and why is each element critical to success? How to create an effective, well integrated IMC plan, blending offline and online tools to maximize customer value What is the right mix of traditional and social media, digital, direct response, mobile, etc? How to strategically link and leverage all elements in the communication mix across channels to deliver a clear, compelling and consistent message How to evaluate the contribution of each Marcom element—including advertising, direct marketing, Facebook, Twitter and blogs—in order to maximize communication impact How to orchestrate all of the key consumer touch points where your customer meets your brand How to develop an effective content strategy to ensure delivery of coordinated and synergistic messages across all touch points and channels How to understand and apply the Social Media Buyer Behavior ModelTM to create engaging content to reach, impact and engage customers bombarded by communication noise in a non-linear world
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