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2017 AMA Integrated Marketing Communications
2019 Army Birthday Ball Logo no Tagline
2019 Army Birthday Ball with Tagline
2023 Gold Star Mother's and Families Day - Digital Sign
2023 Gold Star Mother's and Families Day - Families Poster
2023 Gold Star Mother's and Families Day - Flyer
2023 Gold Star Mother's and Families Day - Mom Poster
2023 Gold Star Mother's and Families Day - Social Media 1
2023 Gold Star Mother's and Families Day - Social Media 2
2023 Gold Star Mother's and Families Day - Social Media 3
2023 Gold Star Mother's and Families Day - Web
4th of July Menu Template
2017 AMA Integrated Marketing Communications
USAGE NOTE: Integrated Marketing Communications (IMC) is one of the hottest topics in the industry, yet planning and execution remain a challenge in today’s rapidly changing marketing environment. This program will teach professionals how to create successful IMC plans and will give them a roadmap for effective integration of traditional and newer interactive, social technologies—including corporate blogs, Twitter, Facebook, and mobile devices, etc. This highly engaging workshop is designed to help professionals develop an IMC roadmap using case studies, exercises, breakouts and best practices. You will learn how to create a powerful content strategy which delivers the right message to the right audience in the right place. You will learn to create an integrated marketing communications strategy which will deliver the engaging brand experience needed to drive revenues and create real customer value for your organization. TAKEAWAYS What is the current thinking on integrated marketing communications, and how and why is each element critical to success? How to create an effective, well integrated IMC plan, blending offline and online tools to maximize customer value What is the right mix of traditional and social media, digital, direct response, mobile, etc? How to strategically link and leverage all elements in the communication mix across channels to deliver a clear, compelling and consistent message How to evaluate the contribution of each Marcom element—including advertising, direct marketing, Facebook, Twitter and blogs—in order to maximize communication impact How to orchestrate all of the key consumer touch points where your customer meets your brand How to develop an effective content strategy to ensure delivery of coordinated and synergistic messages across all touch points and channels How to understand and apply the Social Media Buyer Behavior ModelTM to create engaging content to reach, impact and engage customers bombarded by communication noise in a non-linear world
2019 Army Birthday Ball Logo no Tagline
Army Birthday Ball Theme Logo
2019 Army Birthday Ball with Tagline
Army Birthday Ball
2023 Gold Star Mother's and Families Day - Digital Sign
Formatted for the ESMC digital signs. Headquarters will also be pushing this sign out via the network during September.
2023 Gold Star Mother's and Families Day - Families Poster
11x17 Gold Star Mothers and Families Day poster (PDF) - Families version
2023 Gold Star Mother's and Families Day - Flyer
8.5x11 flyer for Gold Star Mothers and Families Day (PDF)
2023 Gold Star Mother's and Families Day - Mom Poster
11x17 Gold Star Mothers and Families Day poster (PDF) - Mom version
2023 Gold Star Mother's and Families Day - Social Media 1
Formatted for Instagram, but should work across the social media platforms. This is one of three versions for social posts. Be sure to check the G9 Family and MWR social platforms for social media messages to share during September.
2023 Gold Star Mother's and Families Day - Social Media 2
Formatted for Instagram, but should work across the social media platforms. This is the second of three versions for social posts. Be sure to check the G9 Family and MWR social platforms for social media messages to share during September.
2023 Gold Star Mother's and Families Day - Social Media 3
Formatted for Instagram, but should work across the social media platforms. This is the third of three versions for social posts. Be sure to check the G9 Family and MWR social platforms for social media messages to share during September.
2023 Gold Star Mother's and Families Day - Web
2023 ESMC web graphics three (3) versions of the web graphic for ESMC promo/happenings. Headquarters will be pushing out a web promo/happening to all sites during September 2023.
4th of July Menu Template
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