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brand

Army BOSS Logo Color with Words

ARMY BOSS Logo Color

ARMY BOSS Logo with Words

ARMY BOSS

ACS Logo Color Lock-up

ACS Logo Brand Lock-up 1

AFT Veterans Day Sale - Web Promo

BOSS Brand Guide Update

U.S. Army Brand Guidelines

NEW Army Logo 2 - Vertical

NEW Army Logo 1 Rev - Horizontal

NEW US Army Logo 1 - White

Army BOSS Logo Color with Words

ARMY BOSS Logo Color

ARMY BOSS Logo with Words

ACS Logo Color Lock-up

ACS Logo Brand Lock-up 1 updated IMCOM crest 16 May 2024
AMC removed 28 Feb 2025

AFT Veterans Day Sale - Web Promo 750x421 px

BOSS Brand Guide Update Link to Social Media Strategy linked to Guide but also included Updated information with NEW guidance (30 April 2025) No longer required to use AMC branding

U.S. Army Brand Guidelines

NEW Army Logo 2 - Vertical Logo 2 (stacked) is the vertical configuration. It is the alternate and secondary lockup. It should be used only in cases where the primary lockup is not appropriate.

NEW Army Logo 1 Rev - Horizontal Logo 1 is the horizontal configuration. It is the preferred and primary lockup. It should always be used unless format dictates otherwise.

NEW US Army Logo 1 - White Logo 1 is the horizontal configuration. It is the preferred and primary lockup. It should always be used unless format dictates otherwise.